Friday, April 10, 2009

Out-Staging The Competition

Vacant Home Staging

There's a fallacy that exists that home staging is as easy as placing furniture and accessories in the home.  The truth of the matter is that it takes proper planning and use of the right items for a successful stage.

Having staged homes in Atlanta Georgia for a number of  years and with hundreds of homes under my belt, I know first-hand how important it is to ensure the right questions are asked and subsequently that the appropriate plan is implemented.  

And while many may call themselves a stager, it's important to ask and see the following:

1)  Are they insured?  This is an extremely important question and perhaps is the very first question you should ask before you even schedule an appointment.
2)  Review their portfolio.  Are you impressed with what is being shared?  Does the home look over-done? under-done?  Use of the right furniture and accessories is an important element in staging.  Review the portfolio carefully.
3) Ask for references.  Again, there should be no hesitancy on the part of the stager to quickly provide a number of names and phone numbers of the clients they've staged for.
4) Review their web site.  A true professional stager will have several before and after pictures of the homes they've staged and should have a number of testimonials.  

The objective of the home stager isn't to simply add another "staged home" to their belt.  The true objective should in fact mirror yours and that is to help sell the home more quickly!

For tips and home staging examples, visit our Atlanta Home Staging Blog!